Target Rent Went Live With AI-Powered Pricing in Under Three Months

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THE CHALLENGE

Manual Pricing Became Harder to Scale

Target Rent’s revenue team manually monitored competitor rates, analysed market movements in spreadsheets, and updated prices directly in their reservation system.

As the business grew across more locations and vehicle categories, keeping pricing responsive and consistent—especially during weekends, holidays, and periods of high demand—became increasingly difficult.

Slow to Respond

Hard to react quickly to changes in demand, competitor pricing, fleet availability and stop-sales.

Limited Coverage

Difficult to maintain pricing coverage during weekends, holidays and periods of high demand.

Scaling Challenge

Managing pricing across more locations and vehicle categories required more manual effort.

From Kick-Off to Go-Live in Less Than Three Months

Want to know what happened between kick-off and go-live?

Ready to Move Beyond Manual Pricing?

See how Rev-Al can help your revenue team spend less time on repetitive pricing work and make more consistent, data-led pricing decisions.

Smarter Pricing Decisions

Less Repetitive Analysis

More Time for Strategy

Trusted By Car Rental Leaders Driving Real Revenue Growth

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